Brand Analytics Dashboard
User Demographics
Gender & Age Distribution Analysis
Gender Distribution
Male
55%
Female
45%
Age Distribution
User age groups breakdown
Under 20
1.30%
20-29
10.30%
30-39
27.20%
40-49
37.20%
50-59
18.00%
60+
5.90%
Gender Distribution by Age
Male vs Female percentage in each age group
About this chart
This chart shows the gender distribution (percentage of Male vs Female) within each age group. Each bar represents 100% of users in that age bracket, split between Male (blue) and Female (pink) segments.
Average Purchase by Age & Gender
Average spending (Rials) per age group and gender
Key Insights
Highest Male Average: 60+ age group with 81,882,685 Rials
Highest Female Average: 50-59 age group with 59,311,801 Rials